WE LOVE PEOPLE ^™

Where We Went

Eight days of enjoying nature, standing in streams, being on the lookout for poison ivy and sharing bug spray is a great way to bond with clients. We learned this while we worked with the Massachusetts Division of Ecological Restoration (DER) to create a series of videos for their Stream Continuity Program. The SSGF and DER teams hiked to various streams and culverts across MA and watched the water rush over our boots. Nick Bartos of itseyeglue and his assistants, between shared stories and laughter, were busy capturing the footage, interviewing the talent, and taking the photography that would tell the story.  The project did not, however, begin in the water. It was months in the making before we set foot outside. Our first task was to determine how to break down all of the information into 4 overarching themes. The topics we finally landed on were as follows:

1. “Intro to the Stream Continuity Program”
2. “Culvert Replacement Benefits”
3. “Key Considerations”
4: “A Case Study: Sucker Brook Restoration”

How We Got There

Creating an on-site interview style video includes the following steps:

Pre-production
This is the planning stage where ideas are formed.
Once we knew what we were going to talk about we needed an outline to determine the key points we wanted to focus on. While on site we would be interviewing experts in the field. The DER team selected, and coordinated with, the people to be interviewed. We also got busy putting together a list of questions and prompts to help with the interview process. Together we created a pre-production guide for each day of the shoot. A call (start) time was determined, contact information, locations/maps as well as a schedule and shot lists were distributed to all who would be attending the shoot. During this time, the script(s) were being drafted, edited, revised and finally approved. Once the script(s) were approved, they were sent to Thomas James and the voiceovers were created. The music was selected.

Production The Day of the shoot.
The crew and cast members all traveled to the location(s), and each scene was shot until it was satisfactory. Interviews were conducted and B-roll taken.

Post-production This covers all actions that are performed after the actual shooting of the film has been completed.
After editing and selecting the footage to be shared, Nick sent the interviews and B-roll to Megan James. She reviewed all of the provided footage, merged each scene syncing audio and video, edited the scenes, created an intro and an outro and added special effects.