CEE, or the Consortium of Energy Efficiency, is a collection of gas and electric companies based throughout the US and Canada working towards the common goal of reducing energy use. CEE member programs serve more than 50 million gas and 100 million electric customers annually and work to develop and advance the availability of energy efficient products and services.
CEE contacted Shields about a refresh to their existing site, which was visually dated, difficult to navigate, and not easy to edit. A new site would ideally have a modern structure and would allow industry partners to quickly find information they needed.
Shields revised CEE’s website from the ground up, building out a full suite of pages and templates to support the various reference materials housed on the site. A new homepage welcomes users with large, beautiful photography and a clean and colorful structure. Quick link navigation buttons direct users to their destinations across nine categories of content.
The refreshed CEE site is a robust platform that will serve the organization in years to come. The site organization and look have been brought in line with what consumers and users expect from a modern website. Residential, Commercial and Industrial users will now be able to better explore, understand and reference CEE’s mission, program and resources.