Tim Volk, head of TVolk & Co Consulting, has made a career out of advising families and advisors on strategic and financial planning, including wealth management, inheritance, and estate planning.
Ahead of a new podcast launch, TVolk & Co reached out to Shields SGF for a refreshed website and web presence. Goals for the project included building off the new logo and brand, an emphasis on speaking to a diverse audience and a refined look and feel that would entice their target market.
Shields SGF knew from the start that this site would need to have a refined and classic look. White space is used throughout to balance out select pops of color. A limited, but bright palette could be arranged to both compliment the logo and also reference the LGBTQ+ community that TVolk specifically wanted to reach. We paired a bold serif typeface and a clean sans-serif body copy typeface for a refined look.
The site was organized into a handful of informative pages. This included a “Case Studies” page that highlighted TVolk’s successes and a special “About” page that communicated Tim’s colorful life experiences and interests.
TVolk & Co’s podcast now has a striking and classic site to link back to. Potential clients can now connect to Tim’s experiences, read about his services, and learn about his successes.
Good ideas spread like wildfire. We’re rebranding ourselves to better reflect who we are today — a full-service creative agency fueled by crafting great ideas with our clients and then spreading them [everywhere].